mergers and acquisitions Saudi Arabia gaming video games gaming industry electronic arts leveraged buyouts buyouts sportswashing culture and society
Video game publisher Electronic Arts (EA), one of the biggest video game companies in the world behind games such as The Sims and Battlefield, has been sold to a consortium of buyers for US$55 billion (about A$83 billion). It is potentially the largest-ever buyout funded by private equity firms. Not AI, nor mining or banking, but video games.
Details
Title
What Saudi Arabia’s role in the Electronic Arts buyout tells us about image, power and ‘game-washing’
Authors
Jacqueline Burgess - University of the Sunshine Coast, Queensland, School of Business and Creative Industries