Journal article
The successful conference venue: Perceptions of conference organizers and hotel managers
Event Management, Vol.13(4), pp.223-232
2009
Abstract
Within the conference industry there are differences in the needs and requirements of those who organize conferences and those who provide venues for them. Focusing on the situation in Korea, this article investigates the prior attributes required of a venue by conference organizers (CO), the demand side of the industry, and by hotel managers (HM), the supply side. This research is also aimed at identifying the common operational problems in hotels used as conference venues, and investigating if there is any correlation between these problems and the hotel attributes highly valued by the buyers in the conference industry. According to the results of this study, there are significant disparities between the attributes and common problems in the hotel conference industry from the perspectives of CO and HM. © 2010 Cognizant Comm. Corp.
Details
- Title
- The successful conference venue: Perceptions of conference organizers and hotel managers
- Authors
- Timothy J Lee (Author) - University of Queensland
- Publication details
- Event Management, Vol.13(4), pp.223-232
- Publisher
- Cognizant Communication Corporation
- Date published
- 2009
- DOI
- 10.3727/152599510X12621081188997
- ISSN
- 1525-9951
- Copyright note
- Copyright © 2009 Cognizant Communication Corporation. The published version is reproduced here in accordance with the publisher's copyright policy.
- Organisation Unit
- University of the Sunshine Coast, Queensland; Sustainability Research Cluster
- Language
- English
- Record Identifier
- 99451359202621
- Output Type
- Journal article
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