Our Flag Means Death (2022) is a television series set in the Golden Age of Piracy, premiering in March 2022 to critical acclaim and unprecedented audience engagement. It can be argued that this show is a deliberate romantic queer reading of historical facts. In this article we reflect on the social function of storytelling and audience labour within the historical and cultural contexts of fictional queer screen representations. We theorise queer reading as a practice of learning to recognize, identify and create patterns of semiotic resources, Intertextual Thematic Formations (Lemke 1995a, 1995b). This practice is a reaction to a history of being erased or relegated to subtext in fictional media, exacerbated by broader cultural and political contexts that criminalise, censor, and de-humanize LGBTQIA+ bodies and lives. We also make the case for queer reading being a particular form of audience labour, in that readers are asked to ‘do extra work’ to see queer bodies and communities in texts. This is especially important in cases where identities and communities are regularly symbolically annihilated, and those individuals are repeatedly required to perform that extra labour to “see themselves”. The popularity of Our Flag Means Death made it clear that this show resonated with both members of the LGBTQIA+ community and wider audiences. Season One is a unique case study where we explore how character, narrative, queerbaiting and coding are used to achieve a low/easy labour environment for a vulnerable viewer and how this is an act of care and empathy.
Journal article
‘Oh my god this is happening’: How Our Flag Means Death staged an empathic mutiny against the labour of queer reading practices
Media International Australia, Vol.198(1), pp.176-189
2026
luttrell-banks-2024-oh-my-god-this-is-happening-how-our-flag-means-death-staged-an-empathic-mutiny-against-the-labour303.16 kB
Published VersionCC BY V4.0, Open Access
Abstract
Details
- Title
- ‘Oh my god this is happening’: How Our Flag Means Death staged an empathic mutiny against the labour of queer reading practices
- Authors
- Briony Luttrell (Author) - University of the Sunshine Coast, Queensland, School of Business and Creative IndustriesHannah Joyce Banks (Corresponding Author) - University of the Sunshine Coast, Queensland, School of Business and Creative Industries
- Publication details
- Media International Australia, Vol.198(1), pp.176-189
- Publisher
- Sage Publications Ltd.
- Date published
- 2026
- DOI
- 10.1177/1329878X241245785
- ISSN
- 2200-467X; 1329-878X
- Copyright note
- © The Author(s) 2024. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
- Organisation Unit
- School of Business and Creative Industries; Healthy Ageing Research Cluster
- Language
- English
- Record Identifier
- 991009398302621
- Output Type
- Journal article
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