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Published VersionCC BY-NC-ND V4.0, Open Access
Journal article
Humans versus robots: countering AI and the commodification of creative writing
New Writing, Vol.22(2), pp.175-189
2025
Appears in UniSC Supported Open Access Outputs
Abstract
In a recent study comparing stories written by human subjects and AI to determine whether AI can create authentic narratives with a unique style, voice and humour, some AI ‘authors’ consistently received higher scores than human authors. This paper examines what Nick Cave calls the fast-tracking commodification of the creative process by AI, and how we can counter and protect the integrity of the essential humanness of creative endeavour. We suggest that the creative writing process and the struggle to achieve literary quality enables self-actualisation and celebrates the wonder of our innate ‘humanness’ as signified by a practice led process in a performative space. We advocate for a deeper re-examination of practice led research, process-oriented and craft-based creative activity to redefine the essence of what it means to be a creative writer as we strive to maintain creative integrity in an increasingly AI dominated field.
Details
- Title
- Humans versus robots: countering AI and the commodification of creative writing
- Authors
- Paul Williams (Corresponding Author) - University of the Sunshine Coast, Queensland, School of Business and Creative IndustriesShelley Davidow (Author) - University of the Sunshine Coast, Queensland, School of Education and Tertiary Access
- Publication details
- New Writing, Vol.22(2), pp.175-189
- Publisher
- Routledge
- Date published
- 2025
- DOI
- 10.1080/14790726.2025.2489356
- ISSN
- 1943-3107; 1479-0726
- Copyright note
- © 2025 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives License (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is properly cited, and is not altered, transformed, or built upon in any way. The terms on which this article has been published allow the posting of the Accepted Manuscript in a repository by the author(s) or with their consent.
- Organisation Unit
- School of Business and Creative Industries; Healthy Ageing Research Cluster; Indigenous and Transcultural Research Centre
- Language
- English
- Record Identifier
- 991123152302621
- Output Type
- Journal article
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