How to Go Above and Beyond to Attract Chinese International Students to Australia

Wen Hua Sharpe; Abdel K Halabi; Tianmin Cheng; Merryn Paynter; Tak Yan Leung

doi:10.1177/2212585X251367500

Back

How to Go Above and Beyond to Attract Chinese International Students to Australia

Journal article

Open access

Peer reviewed

How to Go Above and Beyond to Attract Chinese International Students to Australia

Wen Hua Sharpe, Abdel K Halabi, Tianmin Cheng, Merryn Paynter and Tak Yan Leung

International Journal of Chinese Education, Vol.14(2), pp.1-27

2025

DOI: https://doi.org/10.1177/2212585X251367500

Files and links (1)

pdf

sharpe-et-al-2025-how-to-go-above-and-beyond-to-attract-chinese-international-students-to-australia735.13 kBDownload View

Published Version Open Access CC BY V4.0

Abstract

Australia

Chinese students

higher education

conventional factors

PESTLE

This study aims to identify the main drivers of Chinese students’ motivations to pursue a higher education degree in Australia after the Covid-19 pandemic. Using a survey sample of N = 437 Chinese students seeking to study a postgraduate degree, our results show that both conventional factors (i.e., culture ties with families and friends, recommendations from education agents, the reputation of international universities, and the destination degree’s potential to enhance job prospects in desired field) and PESTLE (Political, Economic, Social, Technological, Environmental, and Legal) factors are important determinants. Specifically, we find a positive association between conventional factors and Chinese students’ choice to study abroad in Australia, and this association is amplified when students receive more information on PESTLE factors. Our results provide implications for government and University policy and practice. Future research areas are suggested that are crucial for attracting Chinese international students in the post-pandemic era.

Details

Title: How to Go Above and Beyond to Attract Chinese International Students to Australia
Authors: Wen Hua Sharpe - University of the Sunshine Coast
Abdel K Halabi - University of the Witwatersrand
Tianmin Cheng - Southwest University of Political Science & Law
Merryn Paynter - Federation University
Tak Yan Leung - University of the Sunshine Coast
Publication details: International Journal of Chinese Education, Vol.14(2), pp.1-27
Publisher: Sage Publications Ltd.
Date published: 2025
DOI: 10.1177/2212585X251367500
ISSN: 2212-5868
Copyright note: © The Author(s) 2025. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (https://us.sagepub.com/en-us/nam/open-access-at-sage).
Organisation Unit: School of Business and Creative Industries
Language: English
Record Identifier: 991243598602621
Output Type: Journal article

Metrics

1 Record Views