Journal article
Franchisor Insolvency in Australia: Profiles, Factors, and Impacts
Journal of Marketing Channels, Vol.22(4), pp.311-332
2015
Abstract
Franchisor failure is enduring and important in terms of cost, nationally and internationally. This article presents research into Australian franchisor firms that went into a form of bankruptcy protection known in Australia as "voluntary administration." The research was driven by the commonality and divergence of the interests of franchisors and franchisees. The article provides an insight into franchisor failure and its effect on franchisees. It presents the substantial literature survey that was used to frame questions for franchisor administrators to understand issues associated with franchisors in administration. The limited data demonstrate diversity in the treatment of franchisees during the franchisor's administration. In Australia, franchisees remain a captive, financially committed counterparty during insolvency and potentially deliver a great financial benefit to the franchisor's creditors. The article concludes that administration of franchisors does not take into account the distinct relationship between franchisors and their franchisees and provides policy recommendations to address this matter. © 2015, Published with license by Taylor & Francis.
Details
- Title
- Franchisor Insolvency in Australia: Profiles, Factors, and Impacts
- Authors
- J Buchan (Author) - University of New South WalesLorelle Frazer (Author) - Griffith UniversityC Zhen Qu (Author) - City University of Hong Kong, People's Republic of ChinaR Nicholls (Author) - University of New South Wales
- Publication details
- Journal of Marketing Channels, Vol.22(4), pp.311-332
- Publisher
- Routledge
- Date published
- 2015
- DOI
- 10.1080/1046669X.2015.1113487
- ISSN
- 1046-669X; 1046-669X
- Copyright note
- Copyright © 2015 Jenny Buchan, Lorelle Frazer, Charles Zhen Qu, and Rob Nicholls This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons. Org/licenses/by/3.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. The moral rights of the named author(s) have been asserted.
- Organisation Unit
- School of Business and Creative Industries; University of the Sunshine Coast, Queensland; USC Business School - Legacy
- Language
- English
- Record Identifier
- 99450765402621
- Output Type
- Journal article
- Research Statement
- false
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