Creativity in Regional Australian Accounting Firms

Kirsty Meredith; Peter Baxter

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Creativity in Regional Australian Accounting Firms

Journal article

Open access

Peer reviewed

Creativity in Regional Australian Accounting Firms

Kirsty Meredith and Peter Baxter

Australasian Journal of Regional Studies, Vol.23(1), pp.120-149

2017

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Abstract

Urban and Regional Planning

Human Geography

Applied Economics

accounting

creativity

productivity

regional Australia

professional service firms

Regional accounting firms face significant challenges, such as increasing competition, limited resources, and pressure to provide diverse and complex services. Creativity is considered essential in addressing these challenges. Accordingly, this study investigates how creativity is perceived and the extent to which it is supported in regional Australian accounting firms. This study involves a survey of accountants working in regional Australian accounting firms. While prior studies suggest there is a perceived conflict between accountant's creativity and their ethical decision-making, as well as a perceived conflict between accountant's creativity and productivity; the results of this study suggest that these perceptions are not widely held within regional Australian firms. Rather, this study identifies a culture within regional firms that is perceived to be moderately supportive of creativity and an overall attitude that creativity is valued in regional Australian accounting firms.

Details

Title: Creativity in Regional Australian Accounting Firms
Authors: Kirsty Meredith (Author) - University of the Sunshine Coast - Faculty of Arts, Business and Law
Peter Baxter (Author) - University of the Sunshine Coast - Faculty of Arts, Business and Law
Publication details: Australasian Journal of Regional Studies, Vol.23(1), pp.120-149
Publisher: Regional Science Association, Australia and New Zealand Section
Date published: 2017
ISSN: 1324-0935; 1030-7923
Organisation Unit: School of Business and Creative Industries; University of the Sunshine Coast, Queensland; USC Business School - Legacy
Language: English
Record Identifier: 99450510302621
Output Type: Journal article

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