Journal article
Can Regional Communities Successfully Participate in the Smart State? The Case of Maranoa Online Regional Community Portal
Queensland Review, Vol.10(1), pp.123-139
2003
Abstract
This paper presents a case study of the initial planning and implementation of an emerging e-model, community portals, in a regional Queensland community, focusing on the adoption of this model by the two key stakeholder groups of businesses and consumers. Our study was undertaken in two stages: an initial exploratory stage utilising depth interviews with businesses and focus groups of consumers to identify key reasons for participation, followed by a survey of all businesses and households in the region. Two key implications for successful planning and implementation of regional community portals include the need to focus on not only the establishment and start up phase of the portal but also on the longer term growth and development of the portal and secondly, the importance of considering and addressing the needs of all stakeholder groups at initial planning and implementation phases, rather than focussing on one stakeholder group. Overall the results question the viability of regional community portals if they are to be self-funding, hence necessitating a commercial focus.
Details
- Title
- Can Regional Communities Successfully Participate in the Smart State? The Case of Maranoa Online Regional Community Portal
- Authors
- J Summers (Author) - University of Southern QueenslandMeredith A Lawley (Author) - University of the Sunshine Coast - Faculty of Business
- Publication details
- Queensland Review, Vol.10(1), pp.123-139
- Publisher
- University of Queensland Press
- Date published
- 2003
- DOI
- 10.1017/S1321816600002567
- ISSN
- 1321-8166
- Copyright note
- Copyright © 2003 University of Queensland Press. The published version is reproduced in accordance with the copyright policy of the publisher.
- Organisation Unit
- School of Business and Creative Industries; University of the Sunshine Coast, Queensland; USC Business School - Legacy
- Language
- English
- Record Identifier
- 99448774202621
- Output Type
- Journal article
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