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Factors Influencing Entrepreneurial Success in Fiji: What are their implications?
Dissertation   Open access

Factors Influencing Entrepreneurial Success in Fiji: What are their implications?

Mere T Samisoni
University of the Sunshine Coast, Queensland
Doctor of Business Administration, University of the Sunshine Coast
2008
DOI:
https://doi.org/10.25907/00278
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Abstract

leadership strategic marketing resources finance entrepreneur entrepreneurship process change business plan with exit strategy added value
Entrepreneurship is a human process, where technology and profit are secondary (Timmons, 1999, 2006; Timmons & Spinelli 2007, 2009; Dana & Anderson 2005, 2007; Morris et al. 2008). Entrepreneurship is a worldwide phenomenon. It has taken on greater momentum since the 1950s. It entails the idea that there are certain persons, comprising perhaps only about 5-10% of the general populace, (Rasheed 2001) or 10-15% (Bolton 1986 cited Bolton and Thompson 2004) or even 40% in the case of the US (Bygrave 1998 cited Bolton and Thompson 2004) who, due either to natural makeup or environmental upbringing, are dreamers, planners and, most importantly, innovators. They may or may not be well educated. They may or may not be good market analysts. They may or may not be, obstructed by red tape. They may or may not always have a particularly good idea or plan. But what we do find is that they universally possess the drive, the innovation, the focus and the resourcefulness to get a project from dream to business plan, to financial backing to implementation. And they have the resilience to persistently pursue this process, through failure after failure, but always learning, until they hit commercial 'pay dirt'. They also lead and build good professional teams that are empowered to integrate their personal vision in line with that of their managed customer markets and enterprises. In order to understand the phenomenon better, the study of entrepreneurship has evolved as a multidisciplinary theory. Entrepreneurship itself has a variable nature with a diverse knowledge base, operating at different levels within organisations leading to many different definitions being used by academics and business writers. Initially, studies focussed on entrepreneurial traits, or the personality of entrepreneurs. But that focus has shifted from the entepreneur, to the organisation to process, based on the driving force of the entrepreneur in a business context, with a premium on serving the valued customer.

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