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The SEAL model: An action research approach to change management
Conference presentation

The SEAL model: An action research approach to change management

Wayne A Graham
USC Research Conference, 2013 (Sunshine Coast, Australia, 01-Jul-2013–05-Jul-2013)
University of the Sunshine Coast
2013
url
https://www.usc.edu.au/View
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Abstract

Business and Management change management information systems small regional business
This paper introduces a system of enquiry, action and learning (the SEAL model), an alternative version of Soft Systems Methodology (SSM). The paper will explain the development of the model which was used to introduce the principles of SSM to organisational members as a change management initiative. The model was developed from the literature based on criticisms of SSM. The model was then applied to a small regional business as an approach to Organisational Development. The model provides a wider application of the methodology of SSM and is a step toward understanding the transferability, practicability and applicability of SSM in areas other than information systems.

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