Conference presentation
Exploring the influence of social media in destination choice: an innovative use of the laddering technique in interviews
Asia Pacific Culture, Hospitality, Recreation, Innovations and Environment (APacCHRIE) Conference: Building Bridges, Creating Opportunities, 10th (Manila, Philippines, 05-Jun-2012–08-Jun-2012)
University of Santo Tomas, College of Tourism and Hospitality Management
2012
Abstract
No abstract available.
Details
- Title
- Exploring the influence of social media in destination choice: an innovative use of the laddering technique in interviews
- Authors
- Aaron Tham (Author)
- Conference details
- Asia Pacific Culture, Hospitality, Recreation, Innovations and Environment (APacCHRIE) Conference: Building Bridges, Creating Opportunities, 10th (Manila, Philippines, 05-Jun-2012–08-Jun-2012)
- Publisher
- University of Santo Tomas, College of Tourism and Hospitality Management
- Date published
- 2012
- Organisation Unit
- School of Business and Creative Industries; Indigenous and Transcultural Research Centre; University of the Sunshine Coast, Queensland; USC Business School - Legacy
- Language
- English
- Record Identifier
- 99448650902621
- Output Type
- Conference presentation
Metrics
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