Conference poster
Assessing the impact of gay specific advertisements in mainstream media
42nd Annual EMAC: Conference Proceedings
European Marketing Academy Conference, 42nd (Istanbul, Turkey, 04-Jun-2013–07-Jun-2013)
European Marketing Academy
2013
Abstract
No abstract available.
Details
- Title
- Assessing the impact of gay specific advertisements in mainstream media
- Authors
- Kelly Choong (Author) - University of the Sunshine Coast - Faculty of Arts and BusinessJudy Drennan (Author) - Queensland University of Technology
- Contributors
- Elif Karaosmanoğlu (Editor)A Banu Elmadağ Baş (Editor)
- Publication details
- 42nd Annual EMAC: Conference Proceedings
- Conference details
- European Marketing Academy Conference, 42nd (Istanbul, Turkey, 04-Jun-2013–07-Jun-2013)
- Publisher
- European Marketing Academy
- Date published
- 2013
- Organisation Unit
- University of the Sunshine Coast, Queensland; School of Creative Industries - Legacy
- Language
- English
- Record Identifier
- 99450084302621
- Output Type
- Conference poster
Metrics
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