Conference paper
Media for Communicating Information to Difficult to Reach Landholder Segments
Proceedings of the 2011 American Academy of Advertising Asia-Pacific Conference, pp.1-8
American Academy of Advertising (AAA) Asia-Pacific Conference, 2011 (Brisbane, Australia, 08-Jun-2011–10-Jun-2011)
American Academy of Advertising
2011
Abstract
No abstract available.
Details
- Title
- Media for Communicating Information to Difficult to Reach Landholder Segments
- Authors
- M Morrison (Author) - Charles Sturt UniversityJ Greig (Author) - Charles Sturt UniversityD Waller (Author) - University of Technology SydneyRod McCulloch (Author) - University of the Sunshine Coast - Faculty of Arts and Social Sciences
- Contributors
- C La Ferle (Editor)G Kerr (Editor)
- Publication details
- Proceedings of the 2011 American Academy of Advertising Asia-Pacific Conference, pp.1-8
- Conference details
- American Academy of Advertising (AAA) Asia-Pacific Conference, 2011 (Brisbane, Australia, 08-Jun-2011–10-Jun-2011)
- Publisher
- American Academy of Advertising
- Date published
- 2011
- Organisation Unit
- University of the Sunshine Coast, Queensland; School of Creative Industries - Legacy
- Language
- English
- Record Identifier
- 99449982202621
- Output Type
- Conference paper
Metrics
7 File views/ downloads
648 Record Views