Measuring the External Environment: an International Business and Management Perspective

Conference paper

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Joanne M Freeman, Wendy Spinks and Meredith A Lawley

2006 Proceedings of the Australian and New Zealand International Business Academy Conference, pp.1-20

Australian and New Zealand International Business Academy (ANZIBA) Conference, 2006 (Wellington, New Zealand, 16-Nov-2006–18-Nov-2006)

Victoria University, School of Marketing and International Business

2006

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Business and Management

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Title: Measuring the External Environment: an International Business and Management Perspective
Authors: Joanne M Freeman (Author) - University of the Sunshine Coast - Faculty of Business
Wendy Spinks (Author) - University of the Sunshine Coast - Faculty of Business
Meredith A Lawley (Author) - University of the Sunshine Coast - Faculty of Business
Contributors: Hamid Etemad (Editor)
Publication details: 2006 Proceedings of the Australian and New Zealand International Business Academy Conference, pp.1-20
Conference details: Australian and New Zealand International Business Academy (ANZIBA) Conference, 2006 (Wellington, New Zealand, 16-Nov-2006–18-Nov-2006)
Publisher: Victoria University, School of Marketing and International Business
Date published: 2006
ISBN: 9780475123015
Organisation Unit: School of Business and Creative Industries; University of the Sunshine Coast, Queensland; USC Business School - Legacy
Language: English
Record Identifier: 99449462802621
Output Type: Conference paper

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