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Corporate Social Responsibility (CSR): Strategic Implementation and Online Disclosure of the Mining Industry
Conference paper   Open access   Peer reviewed

Corporate Social Responsibility (CSR): Strategic Implementation and Online Disclosure of the Mining Industry

Annette Helling-Benze and Don Kerr
Proceedings of the Asia-Pacific Decision Sciences Institute Conference
19th Asia-Pacific Decision Sciences Institute Conference (APDSI), 8th International Conference on Operations and Supply Chain Management (ICOSCM 2014), 4th International Symposium on Operations Management and Strategy (ISOMS), 2014 (Yokohama, Japan, 18-Jul-2014–22-Jul-2014)
Asia Pacific Decision Sciences Institute
2014
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https://decisionsciences.org/dsi-regions/asia-and-pacific/View
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Abstract

Business and Management mining strategic CSR CSR communication
Implementing Corporate Social Responsibility (CSR) initiatives as part of a company's core strategies and operations helps in establishing a long-term profit orientation instead of short-term profit maximisation. Furthermore, responding to key stakeholder preferences complements effective communication strategies and will translate into positive corporate reputation. As key stakeholders expect relevant and transparent CSR disclosure, proactive communication helps to significantly stabilise trust building which is essential for the longevity of a successful company-stakeholder relationship. In the mining industry, significant environmental degradation is a global problem. We suggest that a well-developed communication policy will help to improve the completeness, transparency, accuracy and credibility of voluntary, non-financial reporting.

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