A social marketing examination of the food motives of young Australians

Conference paper

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Tegan Piggford, Maria Raciti, Debra Harker and Michael Harker

Proceedings of the 2007 Academy of Marketing Conference

Academy of Marketing (AM) Conference, 2007 (London, United Kingdom, 03-Jul-2007–06-Jul-2007)

Academy of Marketing

2007

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Title: A social marketing examination of the food motives of young Australians
Authors: Tegan Piggford (Author) - Queensland Health
Maria Raciti (Author) - University of the Sunshine Coast - Faculty of Business
Debra Harker (Author) - University of the Sunshine Coast - Faculty of Business
Michael Harker (Author) - University of the Sunshine Coast - Faculty of Business
Publication details: Proceedings of the 2007 Academy of Marketing Conference
Conference details: Academy of Marketing (AM) Conference, 2007 (London, United Kingdom, 03-Jul-2007–06-Jul-2007)
Publisher: Academy of Marketing
Date published: 2007
ISBN: 9781872058146
Organisation Unit: School of Business and Creative Industries; Indigenous and Transcultural Research Centre; University of the Sunshine Coast, Queensland; USC Business School - Legacy; Sustainability Research Cluster
Language: English
Record Identifier: 99449978802621
Output Type: Conference paper

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