Review
Book Review: D. G. Brian Jones and Mark Tadajewski. The Routledge Companion to Marketing History
Journal of Marketing Channels, Vol.24(3-4), pp.208-210
2017
Abstract
No abstract available.
Details
- Title
- Book Review: D. G. Brian Jones and Mark Tadajewski. The Routledge Companion to Marketing History
- Authors
- Anthony Grace (Author) - Griffith UniversityO Wright (Author) - Griffith University
- Publication details
- Journal of Marketing Channels, Vol.24(3-4), pp.208-210
- Publisher
- Routledge
- DOI
- 10.1080/1046669X.2017.1393240
- ISSN
- 1540-7039
- Organisation Unit
- University of the Sunshine Coast, Queensland; School of Business and Creative Industries; USC Business School - Legacy
- Language
- English
- Record Identifier
- 99474108202621
- Output Type
- Review
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