Book chapter
The Evolution of Social Media Management as Professional Practice
The Emerald Handbook of Computer-Mediated Communication and Social Media, pp.413-430
Emerald Publishing Limited
2022
Abstract
Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner. [Book Synopsis]
Details
- Title
- The Evolution of Social Media Management as Professional Practice
- Authors
- Karen Sutherland (Author) - University of the Sunshine Coast, Queensland, School of Business and Creative Industries
- Contributors
- Jeremy Harris Lipschultz (Editor) - University of Nebraska–LincolnKaren Freberg (Editor) - University of LouisvilleRegina Luttrell (Editor) - Syracuse University
- Publication details
- The Emerald Handbook of Computer-Mediated Communication and Social Media, pp.413-430
- Publisher
- Emerald Publishing Limited
- DOI
- 10.1108/978-1-80071-597-420221024
- ISBN
- 9781800715974; 9781800715998
- Organisation Unit
- School of Business and Creative Industries; University of the Sunshine Coast, Queensland
- Language
- English
- Record Identifier
- 99649777102621
- Output Type
- Book chapter
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