Recapturing Olympic Mystique: The Corporate Invasion of the Classroom

Tara Magdalinski; K S Schimmel; T J L Chandler

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Recapturing Olympic Mystique: The Corporate Invasion of the Classroom

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Recapturing Olympic Mystique: The Corporate Invasion of the Classroom

Tara Magdalinski, K S Schimmel and T J L Chandler

The Political Economy of Sport, pp.38-54

Palgrave MacMillan Ltd.

2005

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Abstract

Business and Management

Other Commerce, Management, Tourism and Services

Olympic games

sporting industry

Sport studies has become one of the largest and fastest growing international industries. This collection of essays from a range of international contributors analyzes all aspects of the political economy of this industry, including media sports production, urban growth politics and capital accumulation and the economic effects of Olympism. [Book Synopsis]

Details

Title: Recapturing Olympic Mystique: The Corporate Invasion of the Classroom
Authors: Tara Magdalinski (Author) - University of the Sunshine Coast - Faculty of Arts and Social Sciences
K S Schimmel (Author)
T J L Chandler (Author)
Contributors: John Nautright (Editor)
Kimberly S Schimmel (Editor)
Publication details: The Political Economy of Sport, pp.38-54
Publisher: Palgrave MacMillan Ltd.
Date published: 2005
ISBN: 0333773861
Organisation Unit: University of the Sunshine Coast, Queensland
Language: English
Record Identifier: 99449207902621
Output Type: Book chapter

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