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Hunting for Truth in the Image, New and TikTok's Contemporary Conspiracy Cultures
Book chapter   Peer reviewed

Hunting for Truth in the Image, New and TikTok's Contemporary Conspiracy Cultures

Clare Southerton and Naomi Smith
TikTok Journalism: News, media, and journalists in the short video era, pp.311-322
Peter Lang
2026
url
https://www.peterlang.com/document/1493255View
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Abstract

Despite the increasingly fractured contemporary information landscape, mainstream news media and journalism

remain largely regarded as factual and trustworthy. This chapter explores the relationship between mainstream

news, and forms of participatory engagement with news evolving on the platform cultures of TikTok.

It examines how mainstream news is enrolled in the circulation of conspiracy theories through close reading

and interpretation of news reporting, especially video footage and images. Although conspiracy theories often

read against normative interpretations of contemporary events, they nonetheless enroll mainstream journalism

as part of their evidence base for these readings. This chapter focuses on TikTok content surrounding the

disappearance—and reappearance—of Catherine, Princess of Wales in early 2024. In their hunt for clues, tells

and proof in news media coverage, these conspiracy theorists have much to tell us about changing perceptions

of truth, the image and journalism.

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