Cultural Blindness of Indigenous Australia in Social Marketing Efforts

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Australian Association of Social Marketing Viewpoint, Vol.5(6), pp.26-27

Australian Association of Social Marketing

2016

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Title: Cultural Blindness of Indigenous Australia in Social Marketing Efforts
Authors: Maria Raciti (Author) - University of the Sunshine Coast - Faculty of Arts, Business and Law
Publication details: Australian Association of Social Marketing Viewpoint, Vol.5(6), pp.26-27
Publisher: Australian Association of Social Marketing
Date published: 2016
ISBN: 9780987474346
Organisation Unit: School of Business and Creative Industries; Indigenous and Transcultural Research Centre; University of the Sunshine Coast, Queensland; USC Business School - Legacy; Sustainability Research Cluster
Language: English
Record Identifier: 99450600502621
Output Type: Book chapter
Research Statement: FALSE

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