Indigenous businesses in Australia are a powerful force—close to 14,000 strong, contributing $16 billion annually to the economy and creating meaningful employment for over 116,000 people. This growth reflects strength, innovation, and deep cultural foundations.
Yet mainstream definitions of occupational wellbeing have not kept pace. Too often, wellbeing is measured through Western lenses—focusing on individual performance, job satisfaction, and safety—without recognising the rich, interconnected understandings of wellbeing held by Aboriginal and Torres Strait Islander peoples.