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Year: 2018
Publication Details: Social Marketing: Rebels with a Cause, 3rd edition / pp.346-356
Editor(s): Gerard Hastings; Christine Domegan (eds)
Resource Type: Book Chapter
Reviewed: Reviewed
Year: 2017
Publication Details: Proceedings of the 5th World Social Marketing Conference / pp.113-117
Resource Type: Conference Paper
Reviewed: Reviewed
Year: 2017
Publication Details: Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC) 2017 / p.764
Editor(s): Rinbinson, Linda; Brennan, Linda; Reid, Mike (eds)
Resource Type: Conference Abstract
Full Text: Full Text
Reviewed: Reviewed
Year: 2016
Publication Details: Proceedings of the 2016 International Social Marketing Conference / pp. 52-53
Resource Type: Conference Abstract
Reviewed: Reviewed
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