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Add  E­commerce structures for retail and service franchises: E­commerce implementation in mature franchise systems
Authors: Kremez, Zhanna | Frazer, Lorelle | Weaven, Scott | Quach, Sara
Year: 2019
Subject: FoR 1505 (Marketing) | FoR 1506 (Tourism) | FoR 1507 (Transportation and Freight Services) | business strategy | case study | retail | e-commerce | e-commerce structures | franchises
Publication Details: Asia Pacific Journal of Marketing and Logistics / Vol. Article in press
Resource Type: Journal Article
Reviewed: Reviewed

Add  The effects of e-commerce on franchising: Practical implications and models
Authors: Kremez, Zhanna | Frazer, Lorelle | Thaichon, Park
Year: 2019
Subject: FoR 15 (Commerce, Management, Tourism and Services) | e-commerce | encroachment | franchisee acceptance | franchisee engagement | franchising relationships
Publication Details: Australasian Marketing Journal / Vol. Article in press
Resource Type: Journal Article
Reviewed: Reviewed

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