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Year: 2007
Publication Details: Social Marketing Quarterly / Vol. 13, No. 4, pp.26-46
Resource Type: Journal Article
Reviewed: Reviewed

Year: 2007
Publication Details: Journal of Current Issues and Research in Advertising / Vol. 29, No. 2, pp39-51
Resource Type: Journal Article
Reviewed: Reviewed
Year: 2007
Publication Details: Proceedings of the 2007 Academy of Marketing Conference
Resource Type: Conference Paper
Full Text: Full Text
Reviewed: Reviewed
Year: 2006
Publication Details: Journal of Marketing Management / Vol. 22, No. 3, pp.379-405
Resource Type: Journal Article
Reviewed: Reviewed

Authors: Harker, M | Harker, D
Year: 2006
Publication Details: Proceedings of the 20th Australian and New Zealand Academy of Management Conference
Editor(s): J. Kennedy and L. Di Milia (eds)
Resource Type: Conference Paper
Full Text: Full Text
Reviewed: Reviewed
Authors: Harker, D | Harker, M
Year: 2006
Publication Details: Proceedings of the 20th Australian and New Zealand Academy of Management Conference / pp.1-7
Editor(s): J. Kennedy and L. Di Milia (eds)
Resource Type: Conference Paper
Full Text: Full Text
Reviewed: Reviewed
Year: 2005
Publication Details: Journal of Marketing Management / Vol. 21, no. 1-2, pp.251-264
Resource Type: Journal Article
Reviewed: Reviewed

Authors: Harker, M
Year: 2005
Publication Details: Proceedings of the 2005 Academy of Marketing Conference
Resource Type: Conference Paper
Reviewed: Reviewed
Year: 2005
Publication Details: Proceedings of the 2005 Academy of Marketing Conference
Resource Type: Conference Paper
Reviewed: Reviewed
Year: 2005
Publication Details: Australian Journal of Political Science / Vol. 40, no. 4, pp.541-554
Resource Type: Journal Article
Reviewed: Reviewed

Year: 2005
Publication Details: Marketing Intelligence and Planning / Vol. 23, no. 3, pp.296-312
Resource Type: Journal Article
Reviewed: Reviewed

Year: 2004
Publication Details: Proceedings of the 2004 Conference of the Australian and New Zealand Marketing Academy / pp.1-7
Editor(s): J. Wiley and P. Thirkell (eds)
Resource Type: Conference Paper
Full Text: Full Text
Reviewed: Reviewed
Authors: Harker, M | Harker, D
Year: 2004
Publication Details: Proceedings of the 2004 Academy of Marketing Conference
Resource Type: Conference Paper
Reviewed: Reviewed
Year: 2004
Publication Details: Proceedings of the 2004 Conference of the Australian and New Zealand Marketing Academy / pp.1-7
Editor(s): J. Wiley and P. Thirkell (eds)
Resource Type: Conference Paper
Full Text: Full Text
Reviewed: Reviewed
Year: 2003
Publication Details: Research into Contemporary Issues of Marketing: Best Paper Series of the Inaugural Australian Conference of the Chartered Institute of Marketing / pp.263-280
Resource Type: Conference Paper
Reviewed: Reviewed

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