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Interaction between feasibility and desirability in the formation of entrepreneurial intentions
Journal article   Peer reviewed

Interaction between feasibility and desirability in the formation of entrepreneurial intentions

Jason R Fitzsimmons and Evan J Douglas
Journal of Business Venturing, Vol.26(4), pp.431-440
2011
url
https://doi.org/10.1016/j.jbusvent.2010.01.001View
Published Version

Abstract

entrepreneurial intentions desirability
The literature argues that entrepreneurial intentions depend on perceptions of desirability and perceptions of feasibility. Research in other fields suggests that there will be an interaction effect between these two main antecedents of intentions, but such interaction has not been investigated in the context of entrepreneurial intentions. In this paper we explore this interaction effect in an expectancy framework, hypothesizing a negative interaction effect between perceived desirability and perceived feasibility based on regulatory focus theory. A large multi-country sample confirms this negative interaction, and suggests a novel typology of nascent entrepreneurs as natural entrepreneurs, accidental entrepreneurs, and inevitable entrepreneurs.

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