Case studies in design for effective onsite and online environmental education at: The Bornean Sun Bear Conservation Centre, Sabah, Malaysia; Letaba Elephant Hall (Sanparks), Kruger National Park, South Africa; Free the Bears, Luang Prabang, Laos
The Internet has contributed to significant growth in the use, content and context of visual communication and this presents opportunities for environmental education if an integrated approach to design is adopted. Indeed, changes in technology have resulted in an expectation by visitors that they connect with organisations across a range of media and good design coupled with quality content can extend the scope and impact of environmental education. The University of the Sunshine Coast has been working with animal conservation organisations in Malaysia, South Africa and Laos to design integrated visual communication materials for both onsite and online visits and this paper will look at how the process can serve as a model for other environmental organisations wanting to develop an effective and integrated visual communications strategy. The paper will also discuss the importance of integrating education into the broader design brief and how inclusive and user-centered design can create a sense of community. USC students work on these projects has included site signage, exhibition design, print materials, merchandising, 3D/virtual visits, a PR campaign and onsite/online education materials. The design work is done free-of-charge and relationships with USC have developed to also include other disciplines such as Animal Ecology and Environmental Science.
2015 Best of Both Worlds (BoBW) International Conference: Ensuring Effective Delivery for a Sustainable Future, Sepilok, Malaysia 8-13 September 2015
Proceedings of the 2015 Best of Both Worlds International Conference / Noor Azlin Yahya (ed): pp.1-8